Oct 06, Colombo: The world's biggest book sale, inaugurated by Education Minister Akila Viraj Kariyawasam, got underway in the Sri Lankan capital on Thursday with 1.5 million books on sale.
Founded by Managing Director Andrew Yap and Executive Director Jacqueline Ng in Malaysia, the Big Bad Wolf sale is aimed at encouraging the reading of English books at reasonable prices, reports Xinhua news agency.
The Big Bad Wolf Sale Colombo is being held at Sri Lanka Exhibition & Convention Centre from 5th to 15th October 2017. It will be open 24 hours a day, providing book enthusiasts with the opportunity to shop non-stop for 10 consecutive days.
The Big Bad Wolf Sale Colombo will have something for everyone with 1.5 million brand-new, high-quality English books covering 20,000 titles across all genres, offered at an unbelievable 60%-80% discount.
The Big Bad Wolf is in collaboration with ProRead Lanka (Pvt) Ltd, a firm with a mission of spreading knowledge with affordable books, and the Ministry of Education. The Big Bad Wolf held its first sale in 2009 in Malaysia's Selangor state. It has also been held in Thailand and Indonesia.